CCPA PRIVACY NOTICE
For California Residents
Effective Date: January 1, 2026
Last Updated: January 1, 2026
INTRODUCTION
This California Consumer Privacy Act (CCPA) Privacy Notice applies to California residents and supplements our main Privacy Policy.
This Notice explains:
What personal information we collect
How we use and share personal information
Your rights under the CCPA
How to exercise your rights
BGM Agency LLC ("we," "us," or "our") is committed to protecting your privacy rights under California law.
SCOPE
This CCPA Notice applies to California residents whose personal information we collect in connection with:
Our website https://aitycoonz.com (the "Site")
Our courses, coaching programs, digital products, and services (the "Services")
This Notice does not apply to:
Information collected from employees, contractors, or job applicants
Information governed by sector-specific privacy laws (e.g., HIPAA, GLBA)
PERSONAL INFORMATION WE COLLECT
Under the CCPA, "personal information" means information that identifies, relates to, describes, or could reasonably be linked with a particular California consumer or household.
We have collected the following categories of personal information from California consumers in the past 12 months:
Category A: Identifiers
Real name
Email address
Phone number
Postal address
IP address
Account username
Unique online identifiers
Sources: Directly from you, automatically collected via cookies and tracking technologies
Business Purpose: Provide Services, process transactions, communicate, analyze usage
Shared With: Service providers (payment processors, email platforms, analytics providers)
Category B: Personal Information Under California Customer Records Statute
Name
Address
Phone number
Credit card or debit card number
Billing information
Sources: Directly from you during purchase or account creation
Business Purpose: Process payments, fulfill orders, provide customer support
Shared With: Payment processors (Stripe, PayPal), service providers
Category C: Protected Classification Characteristics
Age (to verify you are 18+)
Gender (optional, if provided)
Sources: Directly from you (if voluntarily provided)
Business Purpose: Comply with age restrictions, personalize Services (if applicable)
Shared With: Not shared with third parties
Category D: Commercial Information
Purchase history
Products or services purchased or considered
Buying preferences
Sources: Automatically collected when you use our Services
Business Purpose: Fulfill orders, provide recommendations, analyze purchasing trends
Shared With: Service providers, analytics platforms
Category F: Internet or Network Activity
Browsing history on our Site
Search history on our Site
Information on interaction with our website or advertisements
Click-stream data
Sources: Automatically collected via cookies and tracking technologies
Business Purpose: Improve Site performance, personalize user experience, deliver targeted ads
Shared With: Analytics providers (Google Analytics), advertising networks (Meta Pixel, Google Ads)
Category G: Geolocation Data
IP-based location (city, state, country)
General geographic location
Sources: Automatically collected via IP address
Business Purpose: Personalize content, comply with regional laws, prevent fraud
Shared With: Service providers, analytics platforms
Category H: Sensory Data
Audio recordings (if you participate in recorded coaching calls or webinars)
Sources: Directly from you during live sessions
Business Purpose: Provide coaching services, create replay recordings for students
Shared With: Course hosting platforms, service providers
Category I: Professional or Employment-Related Information
Job title, company, industry (if provided voluntarily)
Sources: Directly from you
Business Purpose: Personalize Services, understand customer demographics
Shared With: Not shared with third parties
Category J: Non-Public Education Information
Course enrollment records
Course completion status
Grades or performance (if applicable)
Sources: Automatically collected as you use our Services
Business Purpose: Track progress, deliver course materials, issue certificates
Shared With: Course hosting platforms, service providers
Category K: Inferences
Profile reflecting preferences, characteristics, behavior, attitudes
Sources: Derived from your interactions with our Site and Services
Business Purpose: Personalize recommendations, improve marketing effectiveness
Shared With: Analytics providers, marketing platforms
HOW WE USE PERSONAL INFORMATION
We use personal information for the following business purposes:
To provide Services: Process purchases, deliver courses, manage accounts
To communicate: Send transactional emails, respond to inquiries, provide support
To market: Send newsletters and promotional offers (with your consent)
To analyze: Improve Site performance, optimize user experience
To secure: Prevent fraud, protect against unauthorized access
To comply: Meet legal and regulatory requirements
HOW WE SHARE PERSONAL INFORMATION
Service Providers
We share personal information with third-party service providers who perform services on our behalf, including:
Payment processors (Stripe, PayPal)
Email marketing platforms (GoHighLevel, ActiveCampaign)
Analytics providers (Google Analytics)
Advertising networks (Meta Pixel, Google Ads, Facebook Ads)
Course hosting platforms (GoHighLevel, Kajabi)
Cloud storage providers (AWS, Google Cloud, Cloudflare)
These service providers are contractually prohibited from using your personal information for any purpose other than providing services to us.
Business Transfers
If we are involved in a merger, acquisition, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction.
Legal Compliance
We may disclose personal information to:
Comply with legal obligations or court orders
Respond to lawful requests from government authorities
Enforce our Terms of Service or other agreements
Protect our rights, property, or safety
With Your Consent
We may share personal information for other purposes with your explicit consent.
DO WE SELL PERSONAL INFORMATION?
We do NOT sell your personal information to third parties.
Under the CCPA, "sell" means sharing personal information with third parties in exchange for monetary or other valuable consideration.
While we share personal information with service providers and advertising networks, these disclosures do not constitute a "sale" under the CCPA because:
Service providers are contractually restricted to using your data only for specified purposes
Advertising networks use data for our benefit, not for their independent commercial purposes
If this changes in the future, we will update this Notice and provide you with the opportunity to opt out.
YOUR CCPA RIGHTS
As a California resident, you have the following rights under the CCPA:
1. Right to Know
You have the right to request that we disclose:
The categories of personal information we collected about you
The categories of sources from which we collected personal information
Our business or commercial purpose for collecting personal information
The categories of third parties with whom we share personal information
The specific pieces of personal information we collected about you
We will provide this information for the 12-month period preceding your request.
2. Right to Delete
You have the right to request that we delete personal information we collected from you, subject to certain exceptions.
We may deny your deletion request if retaining the information is necessary for us to:
Complete a transaction or provide Services you requested
Detect security incidents or protect against fraud
Exercise free speech or ensure another consumer's right to free speech
Comply with legal obligations
Use the information internally for lawful purposes reasonably aligned with your expectations
3. Right to Opt-Out of Sale
You have the right to opt out of the sale of your personal information.
As stated above, we do NOT sell your personal information. If this changes, we will provide a clear "Do Not Sell My Personal Information" link on our homepage.
4. Right to Non-Discrimination
You have the right to not be discriminated against for exercising any of your CCPA rights.
We will NOT:
Deny you goods or services
Charge you different prices or rates
Provide you a different level or quality of goods or services
Suggest that you will receive a different price, rate, or quality of goods or services
However, we may offer financial incentives (e.g., discounts, promotions) for collecting, selling, or deleting personal information, provided such incentives are reasonably related to the value of your data.
HOW TO EXERCISE YOUR CCPA RIGHTS
To exercise your Right to Know or Right to Delete, please submit a verifiable consumer request by:
Email: [email protected]
Subject Line: "CCPA Data Request"
Include in your request:
Your full name
Email address associated with your account
The right you wish to exercise (Right to Know or Right to Delete)
Sufficient detail for us to verify your identity
We will respond within 45 days (or notify you if we need an extension of up to 90 days total).
Verification Process
To protect your privacy, we must verify your identity before fulfilling your request. We may ask you to:
Provide additional information (e.g., order number, account details)
Confirm your email address via a verification link
Provide government-issued ID (for sensitive requests)
Only you, or an authorized agent acting on your behalf, can make a verifiable consumer request.
Authorized Agents
You may designate an authorized agent to submit a request on your behalf. The authorized agent must:
Provide written authorization signed by you
Verify their own identity
Provide proof of authorization
We may also require you to verify your identity directly with us.
CHILDREN'S PRIVACY
Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal information from minors under 16 without parental consent.
If you are a parent or guardian and believe your child under 16 has provided us with personal information, please contact us immediately at [email protected].
We will delete such information promptly upon verification.
DATA RETENTION
We retain personal information for as long as necessary to:
Provide our Services
Comply with legal and regulatory obligations
Resolve disputes and enforce agreements
Retention periods:
Account data: Retained while your account is active, plus up to 7 years after closure
Payment records: Retained for up to 7 years for tax and accounting purposes
Marketing data: Retained until you unsubscribe or request deletion
Analytics data: Retained in anonymized or aggregated form indefinitely
CALIFORNIA "SHINE THE LIGHT" LAW
Under California Civil Code Section 1798.83 (the "Shine the Light" law), California residents have the right to request certain information about our disclosure of personal information to third parties for direct marketing purposes.
We do NOT share personal information with third parties for their direct marketing purposes.
If you are a California resident and have questions, contact us at [email protected].
DO NOT TRACK SIGNALS
Some web browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked.
Our Site does not currently respond to DNT signals because there is no universally accepted standard for how to respond to them.
CHANGES TO THIS CCPA NOTICE
We may update this CCPA Privacy Notice from time to time to reflect changes in our practices or legal requirements.
When we make changes:
We will update the "Last Updated" date at the top of this page
Material changes will be communicated via email or prominent notice on our Site
Your continued use of our Services after changes are posted constitutes acceptance of the updated Notice.
CONTACT US
If you have questions, concerns, or requests regarding this CCPA Notice or our data practices, please contact us:
BGM Agency LLC
Email: [email protected]
Website: https://aitycoonz.com
For CCPA-specific inquiries, use subject line "CCPA Inquiry".
CCPA REQUEST METRICS
In the interest of transparency, we provide the following information about CCPA requests received in the prior calendar year:
[To be updated annually]
Number of requests to know received: TBD
Number of requests to know complied with: TBD
Number of requests to delete received: TBD
Number of requests to delete complied with: TBD
Number of requests to opt-out received: TBD
Median time to respond: TBD days
BGM Agency LLC © 2026. All Rights Reserved.